I first drafted this article when I worked as a GM at Assurity Consulting with a large team who focused on different areas of IT change. The purpose of the 4P+ model was to show how the worlds of Human Centered Design, Business Analysis, Project and Product Management could come together to work as one when it come to Business Improvement.
At The Better Business Analysis Institute we have built on this foundation with practical use cases that can be applied to complex projects.
So what is the 4P+ Model….
https://bba.institute/@bbainstitute/the-4-model-evolving-design-thinking-lean-startup-and-agile-to-include-the-real-world-ae87e3b2302b
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Benjamen Walsh
Founder, BBA Institute · Certified Business Analyst
Benjamen Walsh is the founder of the Better Business Analysis Institute (BBAI) and a practising business analyst with over a decade of experience delivering change across New Zealand and Australia. He has trained over 200+ business analysts through BBAI certification programmes and hosts The Better Business Analyst Podcast (138+ episodes). Benjamen works with organisations including Corporates, Consultancies, Non for Profits, Small Businesses and the New Zealand Government.
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